Jason Katzenback's Web 2.0 backlink strategy: Outline

Note: While this could be used as a "recipe", Jason recommends that you try out a variety of Web 2.0 sites with this method. Mixing it up will give you better results in the long run.

1. Create 3 x 300 word articles that are on the keyword topic you want to rank for. Make sure they use compelling titles and have the keyword in the title. Have the keywords in the opening and closing paragraph and once or twice in the body. Make sure the content has a purpose and directs the people to take action.
2. Create a high quality lens at Squidoo and post the content with a link back to your main site using the keyword you'd like to rank for.
3. Go to Twitter and make a post that says something like... " I created a new lens at http:// www....url to lens". This is to get your backlink spidered.
4. Create a hub page at Hubpages, add your second article with a link to your main site using your keywords, and add the RSS feed from the Squidoo page to your hub page.
5. Post on Twitter about that to get that backlink spidered.
6. Create a blog at Blogger.com, add the third article with a link back to your main site using your keyword and add the RSS feed from the Squidoo and Hubpages page to your blog.
7. Post on Twitter about that to get that backlink spidered.
8. Create a page at Tumblr and add the RSS feed from your new pages (Tumblr allows you to add up to 5 pages).
9. Post on Twitter about that to get that backlink spidered.
10. Create a page at FeedBite.com with the RSS feed from all the previous sites.
11. Post on Twitter about that to get that backlink spidered.
12. Create an account at Bumpzee and add your Squidoo, Hubpages, Blogger and Tumblr RSS feed.
13. Go to Ping.in and ping all the pages you've just created, including your Twitter page.

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