Once you are registered and have set up your seller's account you are ready to list the items that you want to sell. This is known as your eBay "listing". Your goal is to create a listing that is sensational and stands out from other listings. The secret to making money on eBay is to attract as many bidders as possible.
There are several different sections that you can complete to create an eBay listing that is perfect for the item that you are selling. These include:

• Selecting a selling format that is right for you. Do you want to use the online auction format or set a definite fixed price for your items? You may want to experiment with several items and use a different selling format for each one. Keep track of which selling format works best for which items. The "Buy It Now" option may work wonderfully for one particular item but for another item it may be more advantageous to sell using the online auction format. Once you have experimented with a few items you will soon know what selling format to use for which of your sellable items.
• Choose the right category for your items. You will want to find the category or categories that best define the items you are selling. This is so that target buyers are able to easily and quickly find your item. If you are unsure about what category to choose for you items it is wise to play it safe and list them in more than one category.
• Write a descriptive title for your items. Choose words that define what you are selling and that will appear in any search that a buyer might try on eBay. Remember that you are competing with many other powersellers to get the attention of buyers and earn money. Your title is important because eBay's search engine works by reading the title line. You should try and use some key words in your title line for these search purposes. Identity the item clearly. If possible mention a brand name. The more information contained in your title line the more bidders you will attract to your listing.
• Description of your items. This is your opportunity to be creative and promote your item. A description should be written in some type of logical order. You should: (a) describe what the item is, (b) include the title, (c) include the artist, author or manufacturer of the item, (d) indicate identifying marks or other identifying information, (e) describe what the item is made of, (f) list the size and dimensions, (g) describe the condition of the item, and (h) include any special history or features that you think the buyer should know. It is also important to include one line in your description that encourages buyers to e-mail you with any questions.
• Use pictures. People like to see exactly what they are bidding on. EBay makes the process of including pictures in your listings an easy process. Pictures will attract buyers to your items. If you are posting more than one photo use your most informative picture first, one that includes all the features of your item. Take the time to get the lighting in the photo right and the setup of the item correct so that you are taking a top-quality picture. Remember that a picture is worth a thousand words and will sell your item.
• Price. Decide what price you want to establish for the items you are selling. Determine whether you are using the online auction format or are using the "Buy It Now" option. You will also want to decide how long you want your listing to run. It is important to carefully determine what price is best for the item you are selling. Take the time to look at similar items that are selling on eBay. Research your competitors and see what they are doing. If you want to sell crystal vases, for example, you should take a look to see at what price other vases are being sold and at what prices they are listed. It is important that you research similar items so that you know what price to charge and if there is a market for what you want to sell. This step is vital since you may discover that you can't compete with current sellers on price or there is simply no market for what you have to offer.
• Indicate your payment and shipping preferences. You should offer as many payment options for the buyer as possible, including credit cards. The more payment options that you offer potential bidders the more attention your item will attract. This will ensure you success as an eBay powerseller.